Update

Author: Andy Hartwell

Here’s a bit of an update on life at Substrakt (well overdue I must add, definitely going to make more effort on the blog).

Updated site and brand

For those have visited our blog before you will notice the re-vamp, this is to match our newly styled web site and slightly tweaked brand. We felt that we had developed considerably since the last site and branding, so wanted to have a bit of an overhaul.

www.substrakt.com

Our new strap line is ‘creative communication’, we felt this portrayed our services and the way we work with clients more effectively. Previously, ‘web – print – ident’, although our main services, was too specific. We have recently been involved in projects where we provide full marketing and advertising packages and want to move forward with this type of service, so just marketing our core skills as separate entities didn’t really cut the mustard.

New addition to the Substrakt team

We welcomed Carlie in late September, a talented graphic designer, who recently graduated from Bath Spa.

Architecture

We have been working on several architecture and urban design projects:

MA Urban Design

We completed a prospectus for the MA in Urban Design at Birmingham School of Architecture.
urbandesign1.jpg

School of Architecture Centenary

The school are due to celebrate their 100-year anniversary next year. We are currently working with the school to develop a brand identity to mark this special occasion. Alongside marketing the Centenary and the commemorative ball, we are creating a web site that will offer the alumni a chance to reunite.

Lovejoy

This successful land planning company with offices in Birmingham and London have been working with Substrakt to develop numerous pieces of design work. We have produced documents that have helped them present development plans.

CUDOS (Centre for Urban Design Outreach and Skills)

The centre advances excellence in urban design skills by developing community-centred solutions in housing, neighbourhoods, and the wider built environment. Substrakt have branded and are in the process of developing marketing material for CUDOS, and the development of a web site in the near future.

MADE

We are giving MADE’s web site a bit of an overhaul with a new style and some technical developments. This will be finished and uploaded at the end of next week.

‘First Site’

Based on a previous project, ‘Youth Space’, MADE (Midlands Architecture & the Designed Environment) are running a creative communities project titled ‘First Site’. This project develops models of practice for young people’s creative participation in the built environment. We are creating a brand, followed up by a web site, which allows project participants to display project work and discuss issues.

Other projects:

Jibbering

The new site is up, promoting Jibbering’s spectrum of activity as well as hosting their online record shop.
www.jibbering.co.uk

Advertising

We have recently been working on an ‘advertising’ job, creating Christmas promotional material for the Old Square shopping centre in Walsall. Liaising with the Express and Star to take advert space and distribute leaflets.