Creative Enterprise Conference 2011 & BCU projects

Author: Lee Aplin

I was invited to present at this year’s Creative Enterprise Conference 2011, which took place last Wednesday at The Studio, Birmingham.

2011′s Creative Enterprise Conference gathers together higher education academics that specialise in entrepreneurship within the creative industries, from across the UK and beyond, to discuss how the subject is taught and can continue to develop.

The keynote title was ‘What it means to be entrepreneurial and innovative in the creative industries and in the current economic climate’. I spoke openly about the challenges and opportunites that Substrakt has faced throughout the last 4 and a half years, and also about my personal and professional development as a reflection of the company’s growth. This included discussing my decision and the benefits of studying for a part time MA in Media Enterprise during the early days of Substrakt Limited.

(More details of the conference can be found on the blog

The conference was organised by Birmingham City University, who we work closely with on several other projects and initiatives. We have aligned ourselves with these projects to help us gain a deeper understanding of our industry both in the UK and Europe and work closely with the University, and other partners, who can help us to stay innovative and ultimately provide a better service to our clients.

European Creativity Vouchers

This is a fantastic scheme that helps businesses find European partners who can work together to improve service offering, access new networks and markets, share knowledge and skills as well as understand how to trade successfully in Europe.

A Substrakt sucess story that came as a result of this programme was a partnership with German based Hoppala. Hoppala specialise in augmented reality for the mobile, and Substrakt have been working closely with Marc from Hoppala to test and develop new applications for some of our clients.

Another case study result was with Dublin based data visualision experts, more on this here:

Creative Metropoles

I’ve been involved in this project for the last couple of years and have really felt like i’ve been able to feed directly in to the project outcomes from a creative business perspective. This particular project is coming to a close over the summer, but it sounds like there are more opportunities for similar studies afoot.

The two European visits that i’ve been on as part of the Creative Metropoles were written up on the blog previously:

Speed Data

BCU approached Substrakt to help run an event that focussed on open data and how public sector can understand and make best use of their datasets. We teamed up with Podnosh to help turn this event into a reality and saw our first successful Speed Data event.

More recently we were involved in an event called ‘Making (and saving) money with open data’ and Gavin Wray from Podnosh wrote about the event and the results.

We are excited about the Speed Data ethos and are continuing to take this forward with both BCU and Podnosh.